"Customer-oriented challenge and innovation"
o be Global Top Smart MCU Innovator in 2025 with revenue of $500 million.
- We know correctly who our customers are.
- We try to move customer's hearts even with small details.
- We learn from and grow with customers.
- We continuously learn and grow.
- We attract and grow the talent for growth.
- We establish an environment where employees can show their competencies.
- We fortify driving technology (No. 1).
- We deploy the Sweet Spot (Share 1).
- We develop specialized technology (Only 1).
- We have the conviction of "nothing is impossible."
- We do things immediately until completed and certainly.
- We continuously pursue change and challenge.
- We find our potential through success.
- We respect each other with mutual trust.
- We communicate effectively with praise and consideration.